MetaDerm®
MetaDerm is a mom-and-pop brand that harnesses natural ingredients to remedy psoriasis and eczema with impressive clinical results. We worked directly with the creator to launch the company into the digital realm.
We focused efforts on a robust social calendar to build MetaDerm’s brand identity, producing over 80 social posts for Instagram, Twitter and Facebook. Working closely with strategy, our social content hit on education, efficacy and community to create a strong relationship with this unique consumer. We spearheaded a tabletop photoshoot, as well as working scrappily on our iPhone cameras in-house, to make the client happy.
To amplify the brand’s online-only sales, we optimized Amazon’s Vendor Central platform to tell the inspiring story of harnessing the healing power of nature.
Role in Project Development: Art Direction & Design